DO NOT ADD CONTENT ABOVE HERE

NGData_Full-Color-Mobile

MEET NGDATA’S INTELLIGENT ENGAGEMENT PLATFORM

Our AI-powered decisioning engine uses your data to satisfy and delight from onboarding to loyal customer
NGDATA-Intelligent-Engagement-Platform-Header

unify your customer data

BUILD A COMPLETE VIEW OF EVERY CUSTOMER

With an unlimited number of demographic, metrics, and behavioral attributes, you gain a complete understanding of every individual

Securely integrate every customer data source with pre-built and custom connectors

Retain IT compliance and security while quickly and easily pulling data from across your business with flexible connectors and custom integrations

Never miss a moment

Surface real-time insights to predict the most profitable customer journey to send to your marketing automation tools

CREATE AI-DRIVEN CUSTOMER SEGMENTS

Treat each customer uniquely

Our AI engine crafts custom journeys tailored to each individual and determines the next best touch point for your campaigns

Deploy NGDATA's proven playbooks for your industry

We utilize insights that we have cleaned from over half-a-billion customer experiences to create quick start playbooks

Always be optimizing

Learn in real-time from your customers based on what they do or don't do and adapt automatically

ORCHESTRATE Intelligent CUSTOMER JOURNEYS

LEVERAGE YOUR CUSTOMER DATA FOR BETTER ENGAGEMENT

Put your data to work for proactive and trigger-based intelligent engagements powered by complete customer profiles

deliver the right message at the right time

NGDATA feeds your existing marketing automation tools to orchestrate the next best campaign touchpoint

Balance competing potential paths with journey scoring

Automatically orchestrate the next best experience for the most profitable outcome with customers in multiple buying cycles

MONITOR PERFORMANCE WITH REAL-TIME ANALYTICS

Empower your team with live insights into customer engagement across all channels

PARTNER WITH NGDATA’S CUSTOMER SUCCESS TEAM

Our TEAM will guide you from onboarding through IMPLEMENTATION and optimization

NGDATA's team members have deep industry expertise across a broad range of disciplines to ensure solutions that are tailored to your industry challenges while delivering a positive ROI

FREQUENTLY ASKED QUESTIONS

NGDATA’s Intelligent Engagement Platform is an AI-driven customer engagement solution that enables businesses to unify all their data sources, creating a single, clear view of their customers. 
 
The platform leverages advanced AI and industry-tested playbooks to identify and segment audiences effectively via your pre-existing MarTech tools orchestrates personalized customer journeys with a continuous loop of intelligent feedback.
 
This ensures experiences are curated based on real-time interactions and behaviors, providing an omnichannel engagement that’s context-aware and relevant to each customer.
NGDATA serves as an Intelligent Engagement Platform (IEP) that bridges the gap between your diverse data sources and your marketing automation tools. NGDATA helps businesses unify and understand their data at a granular level, creating a comprehensive view of customers.

 

Using advanced AI algorithms, NGDATA intelligently segments these customer profiles into specific audiences based on various characteristics and behaviors. Then, it orchestrates personalized marketing campaigns that are designed to engage these specific audiences.
 
The touchpoints that reach your customers are driven by your existing marketing automation platforms. So, while NGDATA doesn’t perform the role of a marketing automation platform, it significantly enhances the effectiveness of these platforms by providing them with more accurate data, superior audience segmentation, and intelligent campaign orchestration capabilities.
While NGDATA incorporates the core functionalities of a Customer Data Platform (CDP), it offers much more, going beyond simply collecting and unifying customer data across various sources. Here’s why NGDATA stands out:

 

Intelligent Segmentation: Utilizing advanced artificial intelligence and machine learning algorithms, NGDATA intelligently segments customers into specific audiences based on their behavior, preferences, and interactions. This goes beyond the basic segmentation features that many CDPs offer, providing more nuanced, dynamic, and effective segmentation.

 

Customer Journey Orchestration: NGDATA not only compiles and organizes data, but also uses it to orchestrate personalized customer journeys. It employs AI to identify the ‘next best’ experience for each customer, curating a tailored journey that responds to real-time shifts in behavior and preferences.

 

Real-Time Interaction Management: NGDATA’s platform doesn’t just store and analyze data – it acts on it in real time. This means businesses can respond more quickly and appropriately to changes in customer behavior or market trends.

 

Advanced Analytics: NGDATA offers more powerful analytics capabilities than a standard CDP. It applies machine learning to customer data to gain additional insights that transform how businesses understand their customers. It enhances marketing effectiveness across both digital and physical channels, maximizing targeting precision.

 

Seamless Integration: NGDATA can easily integrate with various business systems, marketing automation platforms, and data sources. It provides a comprehensive, unified customer view that enhances all other business operations, not just marketing.

 

While NGDATA does perform the role of a CDP in unifying customer data, its additional features and capabilities make it an intelligent engagement platform that offers superior insights, personalization, and real-time adaptability.

With NGDATA, you have the flexibility to leverage data from virtually any source, ensuring you have a complete, 360-degree view of your customers. This is facilitated through the following methods:

 

Pre-built Data Connectors: NGDATA comes equipped with a multitude of pre-built connectors to various widely-used systems and platforms. These connectors allow you to quickly and effortlessly pull in data from multiple sources such as CRM systems, web analytics tools, email marketing platforms, and more. This means you can unify data from different corners of your business without requiring significant IT resources or undertaking complex integration projects.

 

Custom Integrations: For those unique or proprietary data sources specific to your organization, NGDATA provides the ability to build custom integrations. With this, you can ensure that even the most niche or specialized data isn’t left out of your customer understanding. These custom integrations are designed to be secure, ensuring your data is safely transmitted and stored.

 

NGDATA’s design and functionality ensure that regardless of where your data originates, it can be seamlessly and securely incorporated into your unified customer view, empowering you to make informed, data-driven decisions.

Connect with ngdata

Let's discuss your customer engagement needs and explore how you can harness the power of your data

DO NOT ADD CONTENT BELOW HERE