Company to join industry’s top analysts and leading organizations to uncover new ways to drive value through impactful customer experiences
New York City—June 14, 2017 – NGDATA, the customer experience management solutions company, today announced its participation at industry-leading customer experience events this summer: Forrester’s CXNYC 2017, June 20-21, 2017 and CXPA’s NYC Networking Event, the evening of June 21, 2017. At these events, NGDATA will join forces with the industry’s top analysts and thought leaders, as well as customer-driven companies JetBlue and Verizon to discuss the most effective best practices in customer experience (CX) management that will drive long-term value for your organization.
Forrester’s CXNYC 2017, June 20-21, 2017, New York City
With the theme “Designing Breakaway Customer Experiences,” Forrester will share best practices for helping CX professionals plan, design, and manage experiences that create real business impact. The show will address how organizations can target customers who respond best to great experiences to drive revenue and growth.
NGDATA team members will be on-site to discuss your CX challenges and opportunities, and show how its next-generation customer data platform, Lily Enterprise™, can take your CX initiatives to new heights. Forrester’s CXNYC 2017 takes place June 20-21st at the New York Hilton Midtown. For more information, click here.
CXPA’s NYC Networking Event, June 21, 2017, New York City
Hosted by NGDATA, the CXPA NYC Networking event, “Why CX? Retention, Growth, and Advocacy,” will reveal strategies that are virtually guaranteed to increase retention, spur growth, and build advocacy. Attendees, who include professionals in customer experience, marketing and digital marketing, will gather to share insights and issues related to improving the customer experience at this free networking event.
The event will feature an expert panel discussion with Carol Fink, director of executive relations for Verizon; Liliana Petrova, director of customer experience programs for JetBlue; and Richard R. Shapiro, founder and president, The Center for Client Retention, who will examine customer experience initiatives that deliver the biggest bottom-line benefit. Attendees will come away with specific takeaways on how to:
- Increase retention, spur growth, and create emotional bonds
- Ensure repeat business, and increase wallet share
- Build loyal evangelists who recommend and advocate for you at every opportunity
CXPA’s NYC Networking Event takes place on June 21st at NGDATA’s offices (1177 Avenue of the Americas, 7th Floor, New York City). For more information, click here.
NGDATA® helps data-rich companies in financial services, media/publishing and telecom to drive connected experiences. The company’s next generation customer data platform, Lily Enterprise™, puts people at the center of every business via Lily’s Customer DNA, which continuously learns from behavior to deliver compelling experiences for companies such as Belfius Bank, Innogy and Telenet. NGDATA is headquartered in Gent, Belgium and has offices in the United States, Europe and Asia-Pacific. For more information, please visit www.NGDATA.com.
About the CXPA
The Customer Experience Professionals Association is the premier global non-profit organization dedicated to the advancement and cultivation of the Customer Experience profession. The CXPA increases the impact and visibility of Customer Experience professionals, facilitates effective member-to-member sharing and establishes respected standards.
Founded in April 2011, the CXPA has more than 65 Corporate Members and 4,000 customer experience professionals in its community. For more information, visit www.cxpa.org.