At NGDATA, our mission is to help our customers put their customers at the center of their business to deliver compelling experiences they’ll remember, enjoy and value. As we put our customers at the center of their experience, we’ve learned the importance of fitting into the wide variety of technologies that our customers rely on to power their business. With this flexibility and interoperability, the power of partnering puts a much greater emphasis on helping customers create engaging experiences specific to their own business environment vs workflows and processes as seen through a vendor’s eyes.
One of NGDATA’s strategic partners is Oracle. The Oracle Cloud Marketplace provides Oracle customers with hundreds of tools and applications to run their business, and there is a wide variety of solid solutions within a few clicks. This includes our Next Generation Customer Data Platform (CDP) Lily™, which is powered by Customer DNA, that continuously learns from customer behavior and context in real-time. Lily enables Oracle customers to build a holistic understanding of each customer while delivering insights and leverages analytics that fuel better business decisions. Lily enables context-aware personalization across any consumer touchpoint – online and offline – to maximize the efficiency of every communication, driving engagement, conversions, customer lifetime value and NPS.
Oracle and NGDATA: Transforming Your Brand’s Customer Experience
For brands in data-driven industries going through digital transformation, it’s vital to drive connected experiences that build on – yet leverage – existing technologies and infrastructure. Oracle Data Cloud and NGDATA’s Lily create that compelling combination. Lily™ is the CDP that takes the guesswork out of the data to enable brands to focus on delivering value to their customers. NGDATA is an Oracle CDP partner in customer experience management that works with other Oracle solutions to make it easier for brands to nurture memorable and productive experiences throughout the entire customer journey.
At the end of the day, the marketing stack should be about YOU – and what’s right for your business. Understanding your existing technology and how to best tie it all together. The right partner that is flexible and works with your existing environment will shorten the time to value in your purchase decision. It also lets you focus your time and resources on the most important thing for your business: creating delightful customer experiences.