INTRODUCING

NGDATA CDP 4.0

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Continuously Capitalize on Emerging Opportunities in Your Customer Data

The Worlds Most Intelligent Customer Data Platform is Now Even Easier to Use

From marketing to data science to engineering, support, and operations, the NGDATA CDP delivers a holistic view on each customer, empowering your entire organization with actionable insights to enrich all aspects of the customer experience.

Driving the Most Profitable Customer Interactions

All Your Customer Intelligence at the Tip of Your Fingers

Unify customer data into a holistic profile we call the Customer DNA. The NGDATA CDP delivers marketers with real-time insights on every customer so you can capitalize on emerging opportunities in their data and adapt offers on-the-fly.

Audiences

Deliver the Right Offers to the Right People, at the Right Time

Improve campaign efficiency with on-the-fly audience segmentation tuned to real-time shifts in customer behavior, interactions, preferences, and propensities.

Audiences

Deliver the Right Offers to the Right People, at the Right Time

Improve campaign efficiency with on-the-fly audience segmentation tuned to real-time shifts in customer behavior, interactions, preferences, and propensities.

Static & Dynamic Audiences

Build target audiences based on any combination of 1000+ industry-specific DNA metrics while continuously adapting audiences to ever-changing dynamics.

Smart Audiences

Find the best audience members, at scale, to target based on real-time behavior, utilizing machine learning algorithms applied to lookalike models and clustering.

Household Audiences

Household audiences offer deeper and more relevant insights to deliver better customer experiences to the individual, as well as the connected household or group.

Journey Stages

Use Journey Stages to Curate Experiences Driven by Real-Time Interactions & Behavior

Improve campaign efficiency with on-the-fly audience segmentation tuned to real-time shifts in customer behavior, interactions, preferences, and propensities.

Journey Stages

Use Journey Stages to Curate Experiences Driven by Real-Time Interactions & Behavior

Map offers & actions to specific stages in the customer journey and curate an end-to-end experience for selling, up-selling, on-boarding, support, and more.

Opportunity Prioritization

Drive the most profitable customer interactions by prioritizing specific journey-driven offers that address your strategic goals and initiatives.

Dynamic Customer Journeys

Go beyond pre-defined journey stages by continuously adapting to consumer behavior, so next-best-actions are delivered at the most appropriate & profitable moments.

Journey Timeline

Visualize customer engagement with offers and experiences along journey stages so you can quickly identify what’s working, and what isn’t.

Experiences

Real-Time Personalization Across all Your Integrated Channels

CDP 4.0 simplifies experience orchestration using AI & machine learning to deliver the right message, at the right time, in the right place, using the right context.

Experiences

Real-Time Personalization Across all Your Integrated Channels

Improve campaign efficiency with on-the-fly audience segmentation tuned to real-time shifts in customer behavior, interactions, preferences, and propensities.

Dynamic Personalization

Increase campaign conversions and profitability by delivering an AI-assisted personal touch to every offer and communication, over customers preferred channels.

Context-Aware

Continuously learn from the context of every customer interaction to reinforce consumer trust by maintaining convenient and relevant conversations.

Channel Integration

Engage customers wherever they are by swiftly integrating any online and offline touchpoints to deliver seamless, fully connected experiences.

Your Path to Dynamic Customer Optimization

Drive the most profitable customer interactions & better campaign efficiency by automatically generating relevant, real-time customer insights for personalized and dynamically curated experiences.

Smart

We deliver augmented analytics & derive new intelligence with proven lift, through machine learning

SIMPLE

We fill an essential gap in the marketing ecosystem with our intelligent customer data platform, which is easy to implement & use

SWIFT

We transform campaign & analytics processes so they’re more efficient & rapidly scale to ever-changing business needs

Get Started Today

Connect with an NGDATA solutions professional to discover how we can help your businesses capitalize on emerging opportunities in your customer data.