NGDATA has announced that we’ve raised just over $19 million in Series C funding. HPE Growth Capital led the round with participation from existing investors including Idinvest Partners, Pamica, SmartFin Capital, Capricorn Venture Partners and Nausicaa Ventures.
This latest investment comes on the heels of great momentum for the company. In January 2017, NGDATA closed a $9.4 million funding round, and experienced record business, customer and product revenue growth. Its May 2017 acquisition of Eccella added valuable data management expertise and expanded the company’s global footprint across North America, Europe and Asia. NGDATA also made significant updates to its next-generation customer data platform, Lily™, adding new Attribution and out-of-the-box Next Best Experience capabilities to help marketers better use customer data to engage customers more effectively while tracking their marketing efforts more accurately and optimizing marketing spend.
The funds will primarily be used to further accelerate global growth and to continue to build out NGDATA’s vision to be the best partner for digital transformation, ecosystem investment, and enhancing customer centricity in organizations.
View the press release here.